thinkmoney
thinkmoney is a digital banking provider that helps customers take control of their finances, pay bills on time, and improve their credit scores through the use of various digital platforms.
Customer Branding
When I joined thinkmoney, they were rebranding their slogan from ‘banking made easy’ to ‘banking for everyone.’
Their aim was to migrate current customers into a new modern application and to start marketing to new customers - the everyday person interested in keeping their finances stable by using our budgeting platform to save money and build a healthy credit score.
Our external comms operated across:
Web
App
Printed Products
Socials
Emails
thinkmoney Mission
'The thinkmoney mission has always been to provide access, equality and inclusion to best-in-class financial products, services and experiences to those that need
it most.
We are passionate about making a positive difference to the lives of everyday people, building a trusted relationship and creating mutual life time value.'
Logo
Typography
Illustrations Icons & Symbols
Card design
Web Display
App Display
Staff Application
Staff Forums
Working with HR to achieve internal satisfaction from our staff.
Our internal comms operate across:
Emails
Merchandise / Print
Auditorium Presentations
Social Media
HR staff forums
Our staff forums were broken down into 5 groups:
Our staff forums were broken down into 5 groups:
